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Lead vs Prospect vs Opportunity, and How to Upgrade One to Another
Lead, prospect, opportunity...these are all terms that you hear a lot, particularly in sales and marketing. All too often, people use...
Brianna Dunbar
Dec 14, 20223 min read


5 Benefits of Outsourcing Customer Service
Image by StartupStockPhotos from Pixabay For at least the past decade, outsourcing customer service has become the norm rather than an...
Brianna Dunbar
Nov 9, 20222 min read


Sales Email vs. Cold Call: When to Use Each
Despite the setbacks caused by the pandemic's disruption, retail sales around the world are projected to grow to approximately $26.7...
Brianna Dunbar
Oct 12, 20223 min read


7 Essential Questions to Ask Yourself to Improve Your Sales Process Efficiency
Image by Pexels from Pixabay How long does it take your company to respond to a lead or inquiry? Research shows that this is a key factor...
Brianna Dunbar
Oct 5, 20224 min read


Toxicity in the Workplace
I’ve only left one job for the sole reason of it being toxic. Media from Wix.com. A c-level leader was a professional gaslighter,...
Brianna Dunbar
Sep 6, 20222 min read


Why You Should Stop Giving Your Salary Ranges When Interviewing
Women, listen up! Stop 🛑 giving your salary ranges when interviewing. Image from Media by Wix. I’m helping a SAHM go back to work. She's...
Brianna Dunbar
Aug 29, 20222 min read


The Truth About Company Culture During Periods of Layoffs
A couple years ago, I worked for a company that claimed they were more like a family than a company. Image by JerzyGorecki from Pixabay....
Brianna Dunbar
Aug 17, 20222 min read


How to Drive Organic Growth: 5 Proven Strategies for Professional Services Firms
Growth is one of the essential elements necessary for any business to thrive. But for many companies, the process poses a struggle that's...
Brianna Dunbar
Aug 17, 20224 min read


9 Surefire Tips to Reduce Employee Turnover
In business, it’s inevitable that people come and people go. But employee turnover is more costly than you may realize. Although the cost...
Brianna Dunbar
Jul 28, 20224 min read


Tricks for Dealing With Toxic Colleagues
Image by 14995841 from Pixabay Four out of five employees have worked with a toxic colleague according to recent research from Fierce,...
Brianna Dunbar
Jul 20, 20223 min read


Lead Generation Hacks: 6 Strategies That Will Grow Your Leads
Image by StockSnap from Pixabay Is it possible to be successful without leads? In the short-term, sure. But for long-term success, you...
Brianna Dunbar
Jul 14, 20224 min read


How to Reduce Employee Turnover and Boost Retention
Image by Free-Photos from Pixabay The average employee turnover rate in the U.S. hovers around 22% during most years. The 2021 report...
Brianna Dunbar
Jul 6, 20224 min read


Customer Service: Tips on How to Scale Your Operations
At the heart of stellar customer service? A stellar customer service operations team. These are the professionals who keep everything on...
Brianna Dunbar
Jun 30, 20223 min read


What is a Partnership and What Should We Look for in a Partner?
Partnership: A partnership is an arrangement where parties, known as business partners, agree to cooperate to advance their mutual...
Brianna Dunbar
Jun 8, 20221 min read


How Many People Can One Person Effectively Manage?
There's a way of thinking in the business world that suggests the average person is capable of managing seven people, give or take a...
Brianna Dunbar
Jun 8, 20223 min read


The 5 Types Of Organizational Structures
Organizational structure and performance go hand-in-hand. The organizational structure is the system a business uses to determine how...
Brianna Dunbar
Jun 3, 20224 min read


Embracing an Agile Culture for Business Growth
During the pandemic, we lost more than 100,000 small businesses according to The Washington Post. Although agility wouldn’t have saved...
Brianna Dunbar
May 21, 20223 min read


Starting a Podcast: The Basics
I get a lot of messages about how to start a podcast and what advice I might have. Image by florantevaldez from Pixabay. So, here it is:...
Brianna Dunbar
May 17, 20221 min read


Best Advice Someone Ever Gave Me
In our leadership meeting this week, we were asked what was the best advice someone ever gave us. I went last. I’ve been given a lot of...
Brianna Dunbar
May 14, 20221 min read


Burnout Is About Your Workplace, Not Your People
In the post-pandemic workplace, burnout seems to be higher than ever. According to a recent study from Indeed, which then compared its...
Brianna Dunbar
May 12, 20225 min read
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